May 16, 2019
Before we dive in to today’s episode, I wanted to let you know my new, free webinar on how to get a steady stream of high-quality clients is now available. If you’ve ever struggled to balance working on your business and bringing in new clients, this webinar is for you.
I’ve talked about zone of genius and niching down many times before. Getting into your zone of genius means that you are focusing on what you’re great at — what you do better than no one else.
As I’ve been niching down my own business, I was able to create processes for what I do, and it’s given my business a clear blueprint for new projects. When you do this, you don’t have to reinvent the wheel anymore.
Today, we’re diving deeper into those long-term effects, and what happens when you’ve been in your zone of genius for a while. What happens when you feel like you’ve already made it as a freelancer and you’re continuing to refine your business and value proposition?
“Niching down and staying in your zone of genius, figuring out what you’re great at, is going to actually provide amazing long-term benefits in money, time, effort, and energy.”
In this episode Avani talks about: